Privacy Policy

This Privacy Policy describes how Homlean (collectively, "Homlean," "we," "us," or "our") collects, uses, and shares information about you ("you," "your," or "User") when you use our website ("Homlean.com"), any applications (including mobile applications) we may offer, and all products and services we may offer from time to time through our website and/or related applications, or through your interactions with us (our websites, applications, products, and services, collectively, the "Services"). This Privacy Policy also describes your and our legal rights and responsibilities regarding information that identifies or can be used to identify you (such as your name and contact details or your user account information, which we will refer to as Personal Information). Homlean takes the protection of your Personal Information that we process very seriously and is committed to respecting your privacy rights.


Applicability of the Homlean Privacy Policy


This Privacy Policy, along with our Terms of Use, governs your access to and use of our Services. Hereinafter, we refer to the access, use, transmission, and exchange of information, and the availability or utilization of features, functionality, or activities, as "Use."


This Privacy Policy applies to personal information we collect from or about you in connection with the provision of our services (see "Information We Collect" and "How We Use Your Information"). For purposes of this Privacy Policy, "personal information" means any information relating to an identified or reasonably identifiable natural person, or as otherwise defined under applicable law. This Privacy Policy applies regardless of how the services are accessed or provided.


This Privacy Policy does not apply to websites linked to the Homlean website or accessible through the services. We may provide links to other websites that contain information we believe may be useful or valuable to you. If you access such third-party websites through links we provide, you will be subject to the privacy policies of the new websites. Homlean is not responsible for the content of any linked web pages referenced from our website. If you have any questions about the privacy, security, or content of these websites, please contact the appropriate contact person for those websites directly.


Acceptance of Privacy Policy


By using Homlean services (including our website), you acknowledge that you have read and understood this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use Homlean services. Your continued use of Homlean services following the posting of changes to this Privacy Policy constitutes your acceptance of those changes.


Information We Collect


We, and the vendors who provide services on our behalf, may collect, receive, and develop several different types of personal information, depending on the nature of your interactions with the Services. For example, we collect the following categories of personal information:


Identification/Contact Information: We may collect your name, mailing address, zip code, phone number, email address, social media handles, or other information that can be used to contact you. If you create an account, we also collect your username and password.


Purchase and Preference Information: We may collect your order history, such as products you have purchased or browsed through our Services. We may also collect your product, shopping, and style preferences.


Payment Information: If you make a purchase, we may collect billing information, such as your account number, credit card number, expiration date, verification number, and billing address.


Internet and Network Activity Information: When you visit our Services, we may collect your Internet Protocol ("IP") address. We also use tracking tools such as cookies and pixels to passively collect information about your interactions with our websites and online content. This information may include device identifiers, the type of browser or operating system you use, the date and time you access our Services, the areas of our Services you visit and the length of your visits, the products or content you view and click on, the website from which you visit us and the website you visit after leaving us, and your interactions with our digital advertisements and content on other websites. We may also embed technology (such as tags and pixels) in emails and other communications we or our vendors send you to help us understand how you interact with those messages, such as whether and when you open a message or click on any content within it. We may also commission or otherwise allow other parties to collect information about our Services through these methods.


Location Information: When you visit our Services, we may passively collect your geographic location. We may also use your IP address to collect coarse location information.


Demographic Information: We may collect demographic information, such as your age, date of birth, or gender.


Employment-Related Information: If you apply for a job, we may collect information such as your employment history and past work experience, education, resume, the URL of your personal or professional website, job skills and certifications, whether you require a work visa, and salary expectations. More information about our privacy practices.


Audiovisual Information: For example, we may record customer service calls. We may also collect audiovisual information you post to our website, such as photos or videos.


Sensitive Information: We may collect information that may be considered sensitive personal information under certain state or local laws. For example, we may collect information related to your health, wellness, and/or athletic activities. We may also collect your username and password for any account you create with us.


Information You Submit or Post: We may collect information you post on our website, including, but not limited to, your fitness goals, fitness history, workout preferences, and related photos or videos. We may also collect feedback and any other information you provide when you contact us or register for our services.


Inferences: Using other personal information collected about you, we may draw inferences about you reflecting what we believe to be your preferences, characteristics, tendencies, and attitudes.


Sources of Personal Information


We, and the vendors who provide services on our behalf, may collect the categories of personal information listed above from a variety of sources, depending on the nature of your interactions with the services. For example, we collect personal information from the following categories of sources:


Directly from You: We collect information directly from you. For example, we collect information when you use our services, shop on our website, call us, create an online account, sign up to receive emails from us, participate in sweepstakes, contests, promotions, or surveys, communicate with us through third-party social media sites like Facebook or Instagram, request customer support, apply for a job, or otherwise communicate with us.


From Your Device: We automatically collect information from you and your device using technical tracking tools (such as browser cookies and pixels) that run in the background. We collect this information when you interact with our website, advertisements, and emails we or our vendors send you. We collect this information across devices.


From Third-Party Service Providers: We may collect information about you from service providers we hire to work on our behalf, such as those who maintain our website, process payments, and send promotional emails on our behalf.


From Other Third Parties, Including Our Marketing and Business Partners and Social Media Platforms: We may collect or receive personal information from our business and marketing partners and social media platforms, which provide us with information they have collected directly or indirectly from you. We may also receive information from job search or social networks if you choose to import your information from these platforms when you apply for a job with us. We may also receive your personal information from your friends or contacts, for example, if someone purchases a gift card and asks us to deliver it electronically, schedules a Homlean yoga class, or purchases and ships a product to you. If you provide us with someone else's personal information, you must obtain that person's consent.


How We Use Your Personal Information


We may use your personal information to provide products and services and to support our business functions. For example, we may use this information for the following business and commercial purposes:


Provide, improve, and develop the Homlean website.


Provide you with services, including certain personalized services.


Process and fulfill your orders, including shipping products to you or someone you designate, and sending you or someone you designate emails to confirm the status and shipment of your order and to process returns.


Provide customer service.


Communicate with you by email, post, phone, text message, or other means to send you information about our products, services, contests, support messages, updates, security alerts, and account notifications.


Use the contact information you provide to communicate with others, such as when you designate someone as the recipient of a gift purchase. Make your shopping experience easier, more personalized, enjoyable, and more efficient.


Address and improve our products, brands, services, and technology, and develop new products and services.


Allow you to use our online technology.


Provide consistent, personalized services, including personalizing our advertising, marketing communications, shopping experiences, and promotional offers.


Enhance your ability to share information on social media.


Administer and conduct our contests and other promotions.


Help us learn more about your shopping or product preferences.


Perform our contract with you.


Operate, protect, improve, and optimize the services, and personalize and customize your experience (for example, automatically entering your saved shipping information). We may also use your search and booking history, your profile information and preferences, and other content you submit to the Services to personalize the Services.


We process this information because we have a legitimate interest in improving the Services and user experience, and it is necessary for the adequate performance of our contract with you.


Protecting the integrity of our Services


Preventing, detecting, mitigating, and investigating fraud, security breaches, and potentially prohibited or illegal activities


Conducting security investigations and risk assessments


As we deem necessary or appropriate, in our sole discretion, to protect the rights, property, safety, and security of Homlean, its employees, customers, and others


Responding to requests from public authorities and complying with legal process, investigations, regulatory, or government inquiries, as we determine in our sole discretion to be necessary or appropriate under applicable law, or


Complying with our legal obligations


Resolving any disputes with any users or shoppers and enforcing our agreements with third parties


Enforcing our Terms of Use or other policies


We process this information for our legitimate interests in protecting the Services, measuring the adequate performance of our contract with you, and complying with applicable law.


Delivering, personalizing, measuring, and improving our advertising and marketing.


Send you promotional information, marketing, advertising, and other information we think may be of interest to you (based on your preferences), including information about Homlean or partner events and services, and social media advertising through social media platforms (such as Facebook or Google).


Personalize, measure, and improve our advertising.


Administer referral programs, rewards, surveys, sweepstakes, contests, or other promotions or events sponsored or managed by Homlean or its third-party partners.

Profiling your characteristics and preferences (based on information you provide to us, your interactions with the Services, information obtained from third parties, and your search and booking history) to send you promotional information, marketing, advertising, and other information we think may be of interest to you.


We process your personal information for the purposes listed in this section because of our legitimate interest in conducting marketing activities to offer you products or services that may be of interest to you. You may opt out of receiving marketing communications from us by following the opt-out instructions included in our marketing communications.


Other purposes.


With your consent


When necessary to protect your vital interests or those of others


Necessary to perform a task in the public interest


In our legitimate interests. Legitimate interests are business or commercial reasons for using your data, such as (i) keeping our records up to date; (ii) providing you with services; (iii) maintaining or administering the services; (iv) conducting business analysis or other internal purposes to improve the quality of our business and services; (v) preventing fraud and financial crime and protecting public safety; (vi) communicating with you about programs or services consistent with our obligations to provide these services or other obligations; and (vii) participating in litigation, investigations, regulatory or governmental inquiries, or for other legal or regulatory purposes involving customers or other third parties who use or have used our services. We will not prioritize our legitimate interests over your best interests.


How We Share Your Personal Information


We share your personal information with the following categories of third parties:


Third-Party Service Providers. We share your information with third-party service providers we work with or who manage customer information and provide services on our behalf, such as hosting our e-commerce platform, running promotions, processing online payments, providing and maintaining website functionality, sending communications and products to customers, and conducting surveys. Our third-party service providers are authorized to collect, use, and disclose your information only to the extent necessary to enable them to perform the services they provide to us.


Third Parties We may share your personal information when we partner with other companies to offer products, services, contests, or promotions to our customers.


Social Sharing. We may share your personal information as part of your social sharing activities, such as when you log in to your customer account from a social media account. By linking your customer and social media accounts, you authorize us to share information with your social media account provider, and you understand that our use of shared information will be governed by the social media site's privacy policy.


Legal Requirements. We may share your personal information as necessary or appropriate to comply with the law or regulation, or to respond to a valid subpoena, court order, legal process, or governmental request, or to protect the operations, privacy, safety, property, or rights of Homlean, its affiliates, or others, or if we determine, in our sole discretion, that sharing such information is necessary to investigate, prevent, or take action regarding illegal activity, suspected fraud, situations involving potential threats to the physical safety of any person, or as otherwise required by law or to protect public safety.


Business Transfers. In the event of a sale or merger of Homlean or any of our affiliates, our customers' personal information and other information we have collected as described in this policy may be among the transferred business assets.


Other Disclosures. We may share your personal information with our legal, regulatory, audit, and other professional advisors. These companies may use your personal information to assist us in conducting operations consistent with our legitimate business interests. We may also share your personal information in other ways as described at the time of collection, as described elsewhere in this Privacy Policy, or where permitted or required by law or where Homlean has a legitimate interest.


These third parties do not have any independent right to share your personal information. We will take reasonable steps to ensure that third parties to whom we disclose your personal information comply with applicable data protection laws.


How Long We Retain Your Personal Information


We will store your personal information for as long as necessary to fulfill the purpose for which it was collected, whether that is to provide you with services, to safeguard our legitimate interests (as described above), or to comply with our legal obligations. We may delete personal information at our discretion, so you should retain your own records and not rely on us to store any personal information, content, or other data.


We will review the information we hold and, when there is no longer a legal or business need for us to hold it, we will securely delete it or, in some cases, irreversibly anonymize it. Upon deletion of any information, it will be removed from our active databases but may remain in our archives.


Cookies


Our services, online advertisements, and emails use first-party and third-party "cookies," pixel tags, and other technologies to automatically collect information about you, such as your browser type, pages viewed, links clicked, and other actions you take when using our services, online advertisements, and emails. A cookie is a piece of data sent to your internet browser from a web server and stored directly on your computer's hard drive. Cookies and similar technologies in web browsers enable us to collect and store data while you browse our website. We use this information for various purposes, including to facilitate web navigation, display information more effectively, personalize your online experience, understand how users use our website, promote our products and services, measure the effectiveness of our marketing campaigns, and for security purposes.


Most web browsers are set to accept cookies. You can adjust your browser settings to refuse all cookies or to notify you when a cookie is placed on your hard drive. However, some features of the services may not function properly, and you may need to re-enter certain information each time you use our website. For example, to use our shopping cart feature, you must enable cookies. For more information about cookies and how to disable them, please see our Cookie Policy.


When using Google Analytics, we have configured services to anonymize your IP address immediately after the data is received by the Analytics Collection Network and before any storage or processing occurs.


Text Messages/SMS Consent and Opt-Out


In some cases, we may send you text messages ("SMS") using an automated dialing system.


When placing certain orders, you must provide your phone number and may receive text message alerts containing shipping information sent by our third-party carriers, including EMS, TNT, UPS, DHL, FedEx, and other shipping providers that may be added from time to time (collectively, our "Carriers"), using automated dialing systems ("SMS"). You agree that by providing your mobile phone number, you expressly consent to receive automated SMS messages from the applicable Carriers. Message and data rates will apply; you should check your mobile carrier's rates. You may opt-out of receiving SMS marketing messages by following the opt-out instructions sent to the SMS number that the Carrier uses to contact you. For information on how each Carrier manages its information, please refer to the privacy policy on each Carrier's respective website.


If you opt-in to receive marketing messages from us, we may periodically send you SMS messages about products or promotional offers that we believe may be of interest to you. Your consent is voluntary and not required to complete any purchase. To unsubscribe from text messages, please follow the unsubscribe instructions, which will be sent to the number you use for text messaging. Text messages and data usage will incur charges; you should check your mobile carrier's rates. We may share your mobile number with other service providers we contract with to assist us with the activities described above, but we will not share your mobile number with third parties for their own purposes without your consent. You acknowledge that text messages are distributed through third-party mobile network providers, and therefore we cannot control certain factors related to text message delivery. You acknowledge that text messages may not be successfully delivered to the recipient depending on their mobile carrier, and that the content is not available on all carriers. We make no representations or guarantees regarding the availability or performance of this service, including liability for transmission delays or message failures. Homlean expressly disclaims any liability related to third-party carriers or service providers.


How We Protect Your Personal Information


Unfortunately, the transmission of information via the internet or email is not completely secure. While we strive to protect the personal information you submit to us, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. To prevent unauthorized access, maintain data accuracy, and promote the correct use of personal information collected through our website, we have implemented appropriate physical, technical, and operational measures to safeguard the personal information we collect online from unauthorized access, unlawful use, accidental loss, damage, or destruction.


Electronic Notification in the Event of a Security Breach: If we or a recipient needs to provide notice of unauthorized access or other breach of certain security systems, we (or they) may do so, as required (or voluntarily), in our (or their) good faith judgment, by posting a notice on our website or sending a notice to any email address we have for you.


Children


We do not knowingly contact or collect information from anyone under the age of 18. The Services are not intended for use by anyone under the age of 18. If you are a parent or legal guardian and believe that your child under the age of 18 has provided us with personal information, you may contact us by email at wecare@homlean.com.


Your Rights Regarding Personal Information


Right of Access. You may request access to your personal information (commonly known as a "data subject access request"). This enables you to receive a copy of the personal information we hold about you and to check that we are lawfully processing it.


Right to rectification. If your information is inaccurate or incomplete, you can request that it be corrected.


Right to information. You have the right to receive clear, transparent, and understandable information about how we use your information and your rights. We therefore provide you with this information in this Privacy Policy.


Right to erasure. This is also known as the "right to be forgotten," and depending on your jurisdiction, you can request that your information be deleted or removed if there is no compelling reason for us to continue using it. We may not always be able to comply with your request for specific legal reasons, which we will notify you of at the time of your request (if applicable).


Right to restriction of processing. Depending on your jurisdiction, you may have the right to "block" or prohibit further use of your information. During the period of restriction of processing, we may still store your information but may not use it further.


Right to data portability. Depending on your jurisdiction, you may have the right to access, port, and reuse your personal information between different services for your own purposes.


Right to object. Depending on your jurisdiction, you may be able to object to certain types of processing, including processing for direct marketing or where we rely on a legitimate interest.


Right to Complain. You have the right to complain to your local data protection supervisory authority at any time. However, we would like to have the opportunity to respond to your concerns before you lodge a complaint, so please consider contacting us first.


Right to Withdraw Consent. If you have given us consent to any processing of your personal information, you have the right to withdraw your consent at any time (but this does not mean that anything we did with your personal information with your consent before that is unlawful). This includes the right to withdraw your consent to our use of your personal information for marketing and advertising purposes.


When you contact us, we will respond as quickly as possible, and wherever possible within one month. If your request is more complex, it may take longer, but we will respond within three months of your request. Most requests are free of charge, but if you request substantial data from us, we may ask you to pay a reasonable administration fee. To protect your privacy and security, we may also ask you to verify your identity before providing any information.


Contact Us


If you would like more information about our privacy practices or would like us to delete your personal information, please contact us at wecare@homlean.com at any time.


Changes to This Privacy Policy


Homlean may amend this Privacy Policy from time to time to reflect our current practices. Any changes to this Privacy Policy will be posted on this website and will be effective from the date of posting, unless otherwise stated in a notice. We encourage you to review this Privacy Policy periodically to stay informed of the most current terms and conditions that apply to you. By using our website after any changes become effective, you agree that you have read and understood those changes.